Thursday, November 19, 2009

How Does Jeff Hardy Does His Face?

First International Seminar-Colchagua Carmenere.

Location: Viña Casa Silva Gregory Ferrada, PMC Manager Colchagua Wine Valley.

Wine Management Committee Chairman. Christopher Squella.

Cluster Wine Colchagua wine value chain.
Mr. Juan Ramón Nuñez Valenzuela, Mayor and Chairman of the Strategic Council for O'Higgins Region. 10:00 to 10:30 Climate Change and Viticulture
Bavareco Luigi, Italy. Istituto di Frutti-Viticoltura, Universita Cattolica del Sacro Cuore 10:30 to 11:00 La innovación y la para el próximo viticola and Diversification decenio
Hernán Ojeda, Argentina. Research Engineer, Viticulture - Ecophysiology - INRA grape quality - Experimental Unit of Pech Rouge
11:00 to 11:30 Estudio de Terroirs y del Clones Cepaje Carmenere
Yerko Moreno, Director Técnico de Vid y el Vino's. Professor de la Universidad de Talca
11:30 - 12:0 0 Coffe Break
12:00 to 12:30 The Carmenère, Chile's emblematic variety.
Pszczolkowski Philippo, Professor Dept.. Of Fruit and Wine, PUC
12:30 to 13:00 Colchagua Carmenere Winemaking of
Mario Geisse, winemaker and technical director of Viña Casa Silva
13:00 - 13:3 0 Characterization of Vitis vinifera cv aromatic Carménère

Eduardo Agosin, Director PUC aromas Center and Professor at the School of Engineering, PUC 13:30 to 14:00 Panel Forum
14:00 to 15:00 Lunch Viña Casa Silva
the 2nd Topic: Marketing and Marketing
Hours: 15:00 to 18:00 hrs.
15:00 to 15:30

Carmenere The importance of the positioning of Chilean wine abroad

Mario Pablo Silva, Manager Viña Casa Silva , Director of Wines of Chile AG
15:30 to 16:00 How to position
Carmenere Wines in the U.S.?


Bruce M. Schneider, USA. Importer and Agent of Chilean wines in the USA, the former Manager of Wines in USA 16:00 to 16:30
International Experiences in positioning Wines André
Beaujanot, Professor Department of Agricultural Economics, PUC 16:30 to 17:00
Panel Forum
17:00 to 18:00 free tasting Carmenere Valley "
---------------- -------------------------------------------------- ----------------
Place: Vina Viu Manent Gregory introductory Ferrada, PMC Manager Colchagua Valley Wine Arancibia Jaime Torres, Executive Director Regional Agency Welcome Greetings O'Higgins 9:30 to 10:00 My experience visiting Chile and American traveler expectations Michalene Busic. Travel and Leasure journalist 10:00 to 10:30 The case of Peru, "a Peruvian Peru, the rescue of her kitchen"
Andrés Ugaz, Peru. Director Instituto Peruano de Cuisine / PERU 10:30 to 11:00 The experience of traditional Chilean dishes include a letter from a 5 Star Hotel Tomas Olivera. Executive Chef Ritz Carlton 11:00 to 11:30 Coffee Break 11:30 to 12:00 The Power of Local Identity in International Markets
Pilar Rodriguez. Chef Consultant "Pilar Rodriguez Food & Wine Studio"
12:00 to 12:30 The Carmenere, a taste Colchagua Valley icon, its characteristics and value
Hector Vergara. Master Sommelier
12:30 to 13:30 Closing Cocktail Registration Fee:
Wednesday, November 25 Adherents PMC $ 10,000 .- (includes lunch at Casa Silva) General Public: $ 20,000 .- (includes lunch at Casa Silva)
Thursday, November 26 Adherents of PMC $ 5000 .- (includes cocktail at the end) General Public: $ 10,000 .- (includes cocktail at the end)
Students of Colleges and Universities:
Seminar November 25: $ 10,000 includes lunch Gastronomic Encounter: $ 5,000 includes lunch
Consultation and Pre-Registration

Gregorio Ferrada: Fono 9
35 972 -87 E-mail:
pmcvitivinicola@ardpohiggins.cl Francisco Earn 638, Rancagua

www.vinosohiggins.cl
Registration and Payment
Paulina Saravia: Phone 8-218 99 52
E-mail:
paulinasaravia@gmail.com

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